Three Ways Big Data Improves Your Marketing
Marketers run campaigns across multiple channels and platforms which creates a lot of unstructured data. Finding new ways to centralize, analyze, and act on that data is key.
Everything you need to know about Facebook. Learn more by reading the 4 memos we've written about Facebook.
Online Reputation Management: Three Ways to Get You Started
With the rise of apps like Yelp and other online review sites, consumers are being influenced in more ways than ever when making a purchase decision both individually and for their business.
Three Reasons Why Your B2B Social Media Isn't Working
Social media for B2B companies shouldn’t be treated as just a sales-generating channel. Instead, social media can boost your B2B business' brand awareness and credibility.
Substack Pro backlash opens an opportunity for competitors
Substack has attracted several high-profile writers to its platform, but at what cost?